At MJE Livestock Equipment, we know that ranching is more than just a job; it’s a way of life. It’s about early mornings, long days, and the grit and determination to overcome any challenge. It’s about the pride you take in your work, the land you care for, and the livestock you raise.

That’s why we’re launching the “MJE: Built for the Real Rancher” contest – to celebrate the real ranchers who make it happen every day, rain or shine. We want to see you in action, putting your MJE equipment to the test and showcasing the true spirit of ranching.

Here’s how to join the herd and share your story:

1. Capture your grit: Snap a photo or video of yourself using MJE Livestock Equipment on your ranch or in the field. Show us how you handle those tough tasks and overcome everyday challenges.
2. Share your story: Post your photo or video on Facebook, Instagram, TikTok, X, YouTube, or LinkedIn. Tell us what makes you a #RealRancher and how MJE equipment helps you get the job done.
3. Join the community: Use the hashtags #MJEBuiltForThis and #RealRanchers in your post. Connect with other ranchers, share your experiences, and inspire the next generation.
4. Tag us: Tag MJE and your local MJE Livestock Equipment dealer in your post.

What’s in it for you?

Besides the satisfaction of sharing your story and connecting with fellow ranchers, you’ll also have the chance to win some awesome prizes:

• Monthly prizes: We’ll award MJE Livestock Equipment swag to our favorite monthly submissions.
• Grand prize: One lucky winner will receive a brand-new MJE Yeti Tundra 65 Hard Cooler, perfect for keeping drinks and snacks cold on long days in the saddle.

Don’t have any MJE equipment yet? No problem! Visit your nearest dealer and film your content on-site. They’ll be happy to help you showcase the strength and versatility of MJE products.  

Why are we doing this?

We believe in the power of real stories. By sharing your experiences, you’re showcasing your grit and determination and helping us improve our products and services to better meet the needs of ranchers like you.

So, what are you waiting for? Grab your phone, capture your story, and show the world what it means to be a #RealRancher with #MJEBuiltForThis equipment.

Ready to share your story? Head over to our contest page to learn more and enter!

Let’s celebrate the real ranchers who make it happen every day!